SAT-A09: Measuring What Matters: The Social Value and Economic Benefits of Public Interventions

Saturday, October 11, 2025

11:00 AM – 12:15 PM CT

1.25 PDH, LA CES/HSW

Speaker(s)

Joshua Bloom

Director of Community Strategies
The Lakota Group
PHILADELPHIA, Pennsylvania
Mouna Andraos (she/her/hers)

Creative director, co-founder
Daily tous les jours
Montreal, Quebec
Leyla Nahas (she/her/hers)

Business development associate
Daily tous les jours
Montréal, Quebec

Public space interventions have the power to address today’s most pressing challenges. This follow-up to last year’s session presents new comparative data, offering a deeper look at measuring impact, quantifying social value and ROI, and assessing long-term effects.

Learning Outcomes:

Discover effective data collection and analysis methods, including new longitudinal studies approaches, to measure the direct impact of public space interventions on communities and economies.
Analyze real-world data from an economic and social impact study to understand how public realm interventions specifically influence financial vitality, well-being, and social cohesion.
Integrate impact measurement strategies into public space projects to support future design, funding and policy decisions.
Reflect on best practices, and understand how they might be applied to your own designs and public realm projects and whether data can or should influence design processes.